FIFA
The 2026 World Cup: A Football Festival Reserved for the Wealthy?
The 2026 FIFA World Cup promises to be the grandest spectacle in sporting history. Spread across the United States, Canada and Mexico, the newly expanded 48-team format means more matches, more drama and greater global representation.
We all expect to pay a premium for major sporting events. It is a well-known fact that flight prices surge and hotels suddenly double their nightly rates when a massive tournament comes to town.
The vast geography of North America means travelling between host cities is already going to be a massive financial burden for anyone following their national team. Supporters will be relying heavily on local transport infrastructure, and if they are treated like walking cash machines the moment they step off a plane, the atmosphere of the entire event is at risk.
This is exactly where the governing body needs to take definitive action. FIFA might need to step in to prevent this tournament from becoming completely inaccessible to the working-class supporters who serve as the lifeblood of the sport. Leaving local municipalities and private operators to set their own completely unregulated prices during tournament weeks is a recipe for disaster. If the transport and hospitality sectors are allowed to run wild with their pricing models, the stadiums will be stripped of the passionate, colourful crowds that make a World Cup so special. Football is supposed to be the global game, but right now, the 2026 edition is shaping up to be a luxury holiday reserved entirely for the wealthy.