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The music retailer, Musica, will be closing their shops for good with effect from 31 May 2021.

News24 reports that the brand has already closed 19 stores since the start of the financial year, and 59 outlets are still currently operating. These stores will close as their leases expire.

It is widely believed that the former retail giant’s downfall was the rise of music streaming platforms. Even though the brand widened their offering to electronic equipment, technology was always one step ahead.

The Clicks group bought Musica in 1992 and has said in a statement that, where possible, most of the Musica employees have or will be distributed to other areas within the Clicks group.

"The inevitable demise of the brand has been accelerated by the COVID-19 pandemic, which resulted in the rapid decline in foot traffic in destination malls where Musica stores are typically located."

Meanwhile, the public has reacted to the news via social media.

One Twitter user @moosa_ said "Musica closing down? This one hits hard. The music store I'd go to as a kid to browse albums. They held us down for a long time, truly the end of an era."

Image credit: eNCA

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