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A number plate in Dubai which has sold for $15 million, has recently been declared the world’s most expensive licence plate.

P7 was sold at auction at the Four Seasons Hotel in Jumeirah.

The aim of the auction was to raise money for the One Billion Meals campaign. The campaign aims to combat global hunger.

One Billion Meals was launched by Sheikh Mohammed bin Rashid, Vice President and Ruler of Dubai, in line with the generous spirit of Ramzan.

The previous record was set in 2008. Back then a businessman paid R1.3 million for Abu Dhabi’s number 1 plate.

According to Arabian Business, the One Billion Meals Endowment takes a new approach to helping those in need during Ramadan. Instead of donations being spent directly on food parcels, they will go into endowment funds from which financial returns will be spent on feeding the needy.

P7 wasn’t the only number plate to be put up for auction. At the same event, several other VIP number plates and phone numbers were also auctioned off to raise money for the food appeal.

With the amount of money being raised increasing every year, organisers are already looking forward to next year’s auction.

Image credit: Arabian Business

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