The board of control for cricket in India makes an estimated $600 million a year from the Indian Premier League (IPL). IPL is currently drawing comparisons with huge sports like the NBA and Premier League and we can definitely see why.
The IPL runs over 47 days with both foreign and Indian players battling it out on the cricket field.
“Cricket has shown especially through the IPL that it defies normal economics.” Amrit Mathur told the CNBC.
"Investing in cricket is a no-brainer. All the matches of the IPL in 2017 were completely sold out," Mathur said.
Even though the economy in India is not in the greatest shape these past 3 years, it’s very unlikely that it will show a decrease in attendance and advertising space.