Fashion house Dior has launched their very own baby skincare range with one particular item raising eyebrows everywhere.
Their scented water, described as a baby’s “very first step into fragrance”, is selling for R4,300 and is called Bonne Etoile or Lucky Star.
It’s a revival of the brand’s infant perfume line Baby Dior which was originally launched in 1970. When Francis Kurkdijan joined Dior in October 2022, he had a very special project in mind.
“Christian Dior evoked his childhood many times as a very happy and joyful period of his life. The scent and the baby care line were discontinued, and I was eager to bring it back to life as a tribute.”
Bonne Etoile is available in two different colours: Pastel pink or mint green. According to Dior, it incorporates notes of pear, wild rose and white musks, bringing sweet childhood memories to life.
The exclusive and luxurious baby skincare brand consists of four products, all of them with hefty price tags.
Other products in the line include a cleansing water, a cleansing foam and a pear-scented moisturiser that’s already sold out.
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